Glenn Davis Campaign Strategy & Media Management

Campaign Strategy · Creative Production · Media Management

A voice for the people. A campaign built on trust.

Glenn Davis needed more than campaign materials. He needed a coordinated campaign that introduced his character, communicated his priorities, and gave the community a reason to believe in his leadership.

When his campaign first approached Mance Multimedia, one detail stood out. Glenn had wanted to run for office, but out of respect for the Honorable Gracie Floyd, he had waited. Following her passing, he stepped forward to serve.

That respect helped shape our understanding of the person behind the campaign. Our job was to communicate his values with the same care and consistency he brought to his decision to run.

Start with the person. Build around the priorities.

We consulted with the campaign on strategy and developed a public presence centered on listening to the people. Three priorities anchored the message: crime, litter, and abandoned properties.

Those priorities connected the campaign’s visual design, videos, advertising, and everyday conversations. Whether someone encountered a billboard, a newspaper ad, or a Facebook post, the message needed to feel recognizable and true to Glenn.

One campaign. Every touchpoint working together.

We established and managed the campaign’s social media presence while providing graphic design, photography, and video production. We also designed newspaper advertisements and a billboard, purchased and managed Facebook advertising, and wrote and recorded a custom radio advertisement with airtime purchased on the campaign’s behalf.

This was full campaign marketing management: connecting strategy, creative production, media placement, and public communication around one clear platform.

From making a promise to showing the work.

The initial campaign video introduced Glenn’s platform and the commitments he wanted to make to the community. In his second election cycle, the story evolved from what he planned to do to how he had followed through.

We developed a video strategy that let community members tell that story through their own experiences. Glenn wanted voters to hear from the people affected by his work, rather than relying solely on his own account.

We planned the production and interview direction without scripting participants’ answers. Their own words and specific examples gave the story its credibility. Large roadside banners supported that election cycle’s visibility.

Stay present. Keep the conversation constructive.

Campaign communication also happens between the planned posts. We helped manage comments, messages, objections, and reputation concerns while keeping responses aligned with Glenn’s platform and tone.

In a later election cycle, conversations around Flock cameras, FILOT agreements, and large subdivisions created new communication challenges. Our support focused on billboard design, social media management, and helping the campaign respond clearly and constructively.

When people suggested Glenn thought he had the election “in the bag,” we addressed the sentiment with humor: “Groceries go in bags, not elections. Everything must be earned.” The approach reinforced his commitment without turning the campaign’s feed into a running argument.

Election wins. An engaged community.

Glenn won the special election and subsequent elections, with vote shares generally around 68–70% and above. Across those campaigns, our role was to help communicate his priorities, document his work, and maintain a consistent connection with voters.

Recent campaign content generated hundreds of shares and interactions. Beyond the numbers, supporters began responding, sharing their experiences, and speaking up for Glenn themselves—a community participating in the conversation.

What we delivered.

• Campaign strategy and messaging consultation
• Social media setup, content creation, and ongoing management
• Community engagement and reputation management
• Campaign photography and video production
• Community testimonial video planning and production
• Billboard, roadside banner, and newspaper advertisement design
• Facebook advertising purchases and management
• Custom radio advertisement writing, recording, and airtime purchasing